Various emails were created for Dansko promoting specific shoes and their corresponding collections, as well as GIFs created for social media through Instagram and Facebook on the official Dansko accounts.
Role: Layout & Type Design
Various procreate paintings.
Eyes & Faces watercolor studies.
Pork watercolor study.
Larry David Drawing.
Brain Food: Bean Brain and Berry Studies on paint color chips.
Italy Wedding Map: Freelance Project for a Client who had their wedding week all over Italy. The map was meant to help their guest navigate the itinerary.
Bunny watercolor
Cat drawing
Role: Illustrator
Redesign of the Side Bar and Restaurant located in the heart of West Chester, Pa. The Restaurant already had another logo that they wanted to go forward with but needed a new style to go along with it. Designed the Lunch, Brunch, Dinner, Late Night, Wine, and Cocktail Menus. Side Bar is a relaxed, yet lively craft beer bar with modern American fare, with an array of astounding food specials daily. Accompanied by excellent staff, owners, and managers that make customers feel that the restaurant is home away from home.
Role: Lead Creative, Designer, Illustrator
See No Evil, Hear No Evil, Speak No Evil: eyes, mouth, hand study
Face Studies: various sketches studying facial structure and abstraction
Role: Illustrator
Rebranded Roots Cafe’s logo, menu, and website to better support their vibe of modern farm-to-table.
Roots provides local, organic, and affordable food to its guests. Their mission is to serve the well-being of people within our community and the planet by supporting sustainable farming practices and a healthy lifestyle.
Role: Designer, Illustrator
Personal Branding was meant to show my personality. My initials spell out hmm. When I got to thinking about my brand, the idea popped into my head that my initials perfectly display the sound you make when you are thinking through a problem. I am your eureka moment problem solving through design.
Role: Lead Creative, Designer, Illustrator
The wedding invitation was meant to have a vintage floral watercolor design. The couple’s first initials both started with the letter R, and the idea of R & R (rest and relaxation) came about to be the leading headline rather than their full names. Showing that this marriage will be taken with ease. The floral motif was hand done and scanned to create a pattern effect.
Role: Creative Lead, Designer Illustrator
This book was my senior year capstone project. The book was meant to mimic an ABC Illustrated Children's book but for adults. It is a collection of obscure words and sayings gathered from the urban dictionary. The full alphabet and each word were hand-drawn and painted. Accompanied by a poster of each letter and spot illustration.
Role: Lead Illustrator, Lead Designer
Bent on Better Gym: These are a collection of portraits done for members of Bent on Better Personal & Group Training that have achieved a year of staying strong and training with the wonderful Matt April!
How to stack your burger like a king: Illustrations were done to create a mockup user experience and to tell a visual story of what you should include in your burger.
You are what you eat: The pig was hand-drawn, scanned, and then vectorized. It was meant to tell the story that fracking contaminates the water that our animals drink from the ground and then we as humans then consume. Giving you the fracking facts.
Snowman & Clogs: These illustrations were created for the Dansko Holiday card 2016 to be sent out to retailers and trusted customers to share in the holiday spirit with us.
Hot Chocolate Mug: This was created for Dansko as a fun holiday graphic.
TD Bank: A series of icons representing the areas where TD issues credit. Furniture, Jewelry, Lawn & Garden, Electronics, and Fitness.
Role: Illustrator, Designer
The Rise and Fall of Frozen Yogurt infographic is meant to describe how Froyo took over the world in a matter of weeks with information systems that can visually tell the story.
Role: Lead Creative, Designer, Illustrator
Have a Cow is a food truck based on the idea that you choose the cut of beef and that can be added to any of the sandwiches, salads, or starters. I created a visual branding system to tell that story.
Role: Lead Creative, Logo Design, Foodtruck wrap, Packaging, Branding, App Design
Printed Piece for Dansko's Holiday Card.
Various Personal Holiday Cards and Birthday gift cards to an Indian Cooking Class.
Role: Lead Creative, Illustrator, Designer
These are a collection of logos meant to evoke the essence of each brand.
Role: Lead Creative, Designer, Illustrator
A set of vector illustrations for the Dansko Blog for Five Ways To Be An Everyday Hero and Another Dansko Blog for 5 Handy Tips When Packing For A Trip.
Role: Lead Creative, Designer, Illustrator
Poitier Cafe is a french bistro that specializes in light fare and a relaxed social setting.
Role: Lead Creative, Logo Design, Illustrator
The Dansko Santos Brochure was meant to evoke the premium limited edition collection of sandals. Shoes handmade in brazil exhibit a unique style and tell a fascinating origin story.
Role: Lead Designer, Layout, Typography
Life of pies is a local homegrown company that features seasonal pies and is sold at many businesses in the town of West Chester. The logo was created to be bright and resemble a smile, and the playful pie illustrations in the back only aid to that effect.
Michael Stefano is a music teacher who also provides his musical talent upon request. His business card was meant to be simple yet effective with the saxophone illustration on the back showing his instrument of choice.
Dynamic Advancement Group is a local business of Bryce Walter, who is also the owner of Walter Landscaping. His business card is meant to show his new effort in creating an overall marketing company as a host for his future endeavors.
Gia Miller is a hair colorist in Philadelphia at Salon Norman Dee. Her business card needed to use a pop of color to evoke the playfulness in her potential clients to take risks with their hair color. Fun Fact: The colors in the card mimic her own hair color!
Salon Norman Dee is an award-winning, full-service salon located in Northeast Philadelphia. The owner needed several different style business cards for the stylists, colorists, a general appointment card, and a promo card to keep clients coming back and to keep appointment times and dates straight.
Bridget Mason is a multisensory reading therapist and needed a card that would make her very specific practice stand out. The creation of her initials into books helps drive home the reading therapist profession.
Kerri Camm is a makeup artist that works for Salon Norman Dee in Northeast Philadelphia. She needed a card to stand out from the rest and wanted to do so with bright colors and a fun logo.
Fleur De Sel Consulting is a team of executive chefs turned restaurant consultants. They provide new and existing restaurant owners with the knowledge and guidance to overcome any obstacle faced in the restaurant industry. They needed a clear and concise vibe to their business cards that leave the consumer wanting more.
Role: Designer, Illustrator, Logo Creator